Area Sales Executive - Off Trade - Meerut

• Deliver on key financial targets (NSV, Gross Margin, Overheads, Profitability, ROI, Value Share)
• Deliver on Pictures of Success targets, ensure completion of surveys while working in partnership with customers / distributor to deliver excellence in execution
• Develop effective long-term relationships with customers and distributors to be perceived as the company’s leading customer contact within the state
• Execute occasion-based price pack architecture to deliver improved mix
• You will be accountable for the effective implementation of our annual price increases
• Optimize promotional plans through the year through implementation of the ROI strategy and goals
• Input into the shaping of the channel & portfolio strategy of the territory.
• Communicate regularly and effectively with customers to seek inputs for product and service improvement and resolve day-to-day operational questions/issues.
• Building short term and long-term sales strategy for the region based on consumer insights, and market understanding all while managing budgets and price plans.
• Build effective long-term relationships with Key Customers
• Relentlessly drive a pay for performance-based approach with Key Customers

Bacardi