Marketing Manager

NeoLotex Business Solutions Private Limited

  • Bangalore, Karnataka
  • Permanent
  • Full-time
  • 28 days ago
Location: Bangalore Department: Marketing & Business Development Experience Level: 4+ Years. Job Type: Full-Time Job Description: You will be responsible fordeveloping and executing strategic marketing initiatives to drive brand awareness, lead generation, and customer engagement. You will lead a team of marketing professionals and collaborate with cross-functional teams to achieve organizational goals. Key Responsibilities: Develop and implement comprehensive marketing strategies to achieve business objectives. Conduct market research to identify trends, opportunities, and competitive landscape. Lead and inspire a high-Performing marketing team. Provide guidance, mentorship, and professional development opportunities for team members. Oversee the creation and execution of integrated marketing campaigns across various channels (Digital, social media, Traditional) Monitor and Analyze campaign performance metrics, adjusting strategies as needed for optimal results. Ensure consistent brand messaging and positioning across all marketing efforts. Collaborate with design and content teams to maintain brand integrity. Develop and implement digital marketing strategies, including SEO, SEM, email marketing, and social media. Stay informed about digital marketing trends and technologies to keep the organization at the forefront of industry best practices. Utilize data and analytics to measure the effectiveness of marketing initiatives. Generate regular reports to demonstrate ROI and provide insights for continuous improvement. Collaborate with sales, product, and other departments to align marketing efforts with overall business goals. Ensure seamless communication and coordination between teams. Qualification: Bachelor's degree in marketing, Business, or a related field; Proven experience in a SME marketing role with a track record of successful campaign management and team leadership. Strong understanding of digital marketing, SEO, and social media strategies. Excellent analytical, organizational, and project management skills. Effective communication and interpersonal skills. Creative thinking and problem-solving ability. Ability to thrive in a fast-paced, dynamic environment.

foundit