Company Description Zero Gravity Photography is a Chennai-based premium event management company. We combine state-of-the-art technology with creativity to tell beautiful stories. REQUIRMENT: Manage all aspects of Google Ad campaigns Create and optimize ad campaigns and paid search landing pages Analyze and optimize ad campaigns to increase return on investment (ROI) Use Google Ads to drive a variety of online marketing campaigns Analyze and optimize pay-per-click (PPC) campaigns to increase ROI Manage and optimize display campaigns across multiple devices Develop PPC strategies to increase online visibility Collaborate with a team of marketers, Google Ads specialists, and engineers Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI. Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis. Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics. Understand new and relevant KPI metrics requirements for performance management and optimization purposes. Work with creative and marketing teams to test strategies and innovation. Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.