Marketing Executive
Morgan Ryder
- Nottingham
- £20,000-25,000 per year
- Permanent
- Full-time
- Develop and implement comprehensive marketing strategies to promote manufacturing products and services, targeting B2B audiences.
- Create engaging marketing content, including website content, that highlights the features and benefits of the brand.
- Coordinate and execute marketing campaigns across various channels, including digital, print, trade shows, and industry events.
- Conduct market research and competitor analysis to identify market trends, customer needs, and opportunities for growth.
- Collaborate with the sales team to develop sales enablement tools and support their efforts in generating leads and closing deals.
- Manage and maintain the company's online presence, including website updates, social media channels, and online directories.
- Measure and analyze the performance of marketing campaigns, generate reports, and provide insights and recommendations for continuous improvement.
- Work alongside external marketing agencies
- Stay informed about industry trends, technologies, and best practices in manufacturing marketing.
- Qualification in marketing or a creative discipline or related field.
- Proven experience in marketing within business to business sector, preferably in a similar role.
- Creative thinker with the ability to develop innovative marketing strategies and campaigns.
- Proficiency in digital marketing tools and platforms, including CRM software, email marketing, and analytics tools.
- Willingness to travel occasionally for trade shows, customer visits, and industry events.