Marketing Manager - Bird Nest Company

• Develop and execute marketing strategies for B2B and B2C sectors.
• Identify target audiences, market trends, and competitive environments for strategic decision-making.

• Manage all digital marketing channels and campaigns, including social media, email, SEO/SEM, content marketing, and automation.
• Optimize digital marketing budgets and resources for maximum ROI.

• Create engaging content for digital platforms, including blog posts, social media updates, and newsletters.
• Ensure consistency in messaging and brand tone across all content.

• Drive lead generation through targeted advertising campaigns and lead nurturing strategies.
• Collaborate with sales teams for seamless integration between marketing and sales.

• Monitor and analyze KPIs and campaign data to evaluate effectiveness and identify improvement opportunities.
• Provide regular reports and insights to stakeholders.

• Maintain brand consistency across all digital channels.
• Enhance brand visibility, reputation, and customer engagement.

• Lead and guide marketing teams, promoting their growth and development.
• Collaborate with sales, product development, and customer service teams to align marketing with business objectives.

• Conduct market research to understand target audiences.
• Stay informed about industry trends and best practices in digital marketing.

• Deep understanding of B2B and B2C customer needs and market trends.
• Experience in developing comprehensive marketing strategies.
• Proficiency in digital marketing, including social media, SEO, email marketing, and content creation.
• Ability to explore new sales channels and partnerships.
• Strong leadership skills to build and support effective sales teams.
• Expertise in customer relationship management to enhance satisfaction and loyalty.
• Ability to monitor and optimize performance based on sales data and customer feedback.

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