Job Description - Content Writer If you are a savvy, creative writer who knows and understands the mechanics of how technology shapes the way we communicate; If you are someone who has experience producing B2B branded content and writing about solutions and products, then this is the right opportunity for you! The Content Team is measured on the continual improvement of customer nurturing and retention through storytelling, as well as the increase in new prospects through the consistent development and deployment of content to each buyer persona group. Success is measured around lifetime customer value, customer satisfaction, and employee advocacy. Required Skills: Responsible for planning and execution of both short-form and long-form content marketing writing such as web page copy, blog posts, meta-descriptions, landing page copy, emails, event descriptions, and more. Work closely with business, development, product, and design teams to create engaging web page copy, case studies, info graphics, and product sheets. Collaboration with sales and product marketing on sales ennoblement content including case studies, data-driven blog posts and PDFs, and educational content about our products and solutions. Collaborating with the growth marketing team on content distribution, content optimisation, and SEO. Other Details: Location - Magarpatta City, Pune 3+ years of experience in B2B Industry Joining Bonus INR 10,000/- Reference Bonus - 10,000/- Sat & Sun fixed off Employee-Oriented Environment Company Provided Medical Insurance Company Website: www.lpcadvisors.com