Insight & Strategy Manager
CPM
- Thame, Oxfordshire
- £40,000-50,000 per year
- Permanent
- Full-time
- Own data automation, integration, advanced analytics, modelling and visualisation that optimises client performance
- Be the go-to expert in digital marketing & customer analytics techniques, as well as the practical application for business benefit e.g. creation of RFM models, personas and production of digital engagement metrics & behavioural analysis
- Recommend and develop new insights capability to drive efficiency and sophistication. Previous experience or an understanding of machine learning or AI is desirable and would be utilised in role.
- Manage more junior team members while being the main point of contact for all client communication.
- Advanced data handling & statistical analysis
- Designing process automation through scripting & parameterisation
- SQL & Python
- ETL tools e.g. Microsoft Data Factory or Alteryx
- Experience using Power BI, Excel, PowerPoint
- Excellent written & verbal communication
- Creating compelling presentation narrative
- Senior stakeholder engagement - internal & external
- Commercial acumen
- Exceptional problem solver
- Experience in digital marketing or customer analytics environment
- Degree level or equivalent in mathematics, statistics, economics, business or similar
- Relevant business and/or technical certifications desirable but not essential
- Experience of successful Machine Learning & AI application in business environment
- People supervision or management
- Working across multiple clients/projects at any time
- Analytics for retail / field marketing.
- 26 days holiday + Bank Holidays, with yearly increments to a maximum of 31 days per annum
- Generous Employer pension contribution up to 10%
- Income protection and Life Assurance (Up to 4X salary)
- Private Medical Insurance and subsidised dental and eye care plans
- Flexible benefits to suit you e.g. Buy/Sell holiday, Perks at work offers discount on a range of brands
- Enhanced parental leave options
- Paid charity work (2 days per annum)
- Company bonus of up to 10%