Customer Research Analyst - Amsterdam/ Hybride
AMI Interim Knowhow
- Amsterdam, Noord-Holland
- Vast
- Voltijds
- Shaping the research vision and strategy for The Postcode Lottery Group
- Design, manage, and facilitate market and customer insight activities according to the vision and strategy
- Analyse primary and secondary data to provide actionable insight
- Undertake collection of quantitative data using methods such as surveys, working with the wider Insight team to analyse & provide player insights & recommendations
- Planning and delivering focus groups
- Customer lifecycle analysis, ie mapping player touchpoints, identifying triggers, segmenting key player groups
- Competitor insights & regular reporting
- NPS tracking & satisfaction measurement
- Conduct behavioural and attitudinal studies to guide player segmentations
- Develop KPIs for brand & player satisfaction, and create measurement framework to guide what good looks like & progress against objectives.
- A self-starter, willing to take the initiative and lead projects
- Ability to use data & research to create a compelling story that meets stakeholder expectations
- A proven research and data background
- Experience of planning and conducting multi-methodology quantitative and qualitative market insight / research projects to inform leadership, Boards and internal stakeholders
- Customer journey to loyalty expert
- Must have inquisitive nature, analytical thinking, exceptional problem-solving abilities, and be adaptable
- Deliver high quality projects on time and within budget
- Forge and foster relationships with internal stakeholders and external providers
- understanding of best practice methodologies and approaches
- Good command of the Dutch language.
Their players win prizes together with their neighbors and raise money for charity together – it’s a win-win!
Postcode Lottery players have now raised over €12 billion for thousands of charities since 1989. They are the 3rd largest private charity donor in the world.
Every day, more than 1,500 team members Great Britain, Netherlands, Sweden, Germany and Norway are helping to raise 2.3 million for charity partners.
People are at the heart of what they do. Whether it’s the team, their players or the thousands of good causes supported, their aim is to play there part in creating a fairer, more equal world. They are open to ideas and are committed to creating a culture that is inclusive, representative and celebrates diversity in everyone. But they are not perfect. They will always strive to do better – that’s just who they are.Benefits of working with them
- You will receive a competitive salary, join an excellent pension scheme and benefit from private medical care
- They have a strong culture of learning and development. Their Lottery Academy offers an extensive range of training programmes and courses. There are also many career opportunities in the UK and abroad
- They enjoy working with one another. We regularly arrange social activities and organise our Christmas breakfast at the end of the year, a date that everyone looks forward to, where they look back proudly at what we’ve achieved together
- Your wellbeing is important to them. That’s why they offer a variety of options including an inhouse gym, with an optional weekly massage, and access to mental health support services
- You’re regularly involved in the work carried out by the charities thanks to the funds they raise for them. This includes volunteering opportunities, project visits, presentations in their seminar space, and an invite to the annual Gala event attended by the organisations they support.