GM - Marketing (Shopping Mall)

  • Dhaka
  • Permanent
  • Full-time
  • 28 days ago
  • Apply easily
Knowledge & expertise in Effective product launching & Re-lunching process/activities.Ability to make business strategy & development plan;Strong leadership skills;Ability to manage peopleGood communication skill both in Bengali & English;Good analytical skill;Responsibilities & ContextJob Context:The role of a General Manager of Marketing in a shopping mall is a critical one that involves overseeing and managing various marketing activities to attract shoppers, enhance the mall's brand image, and drive business growth.Job Responsibilities:Develop and implement a comprehensive marketing strategy for the shopping mall. This includes defining target audiences, setting marketing goals, and determining the appropriate marketing channels and tactics to achieve these goals.Manage the marketing budget for the shopping mall. This involves allocating funds to various marketing initiatives, tracking expenses, and ensuring cost-effective marketing campaigns.Plan and coordinate executing advertising and promotional campaigns to create awareness and attract shoppers to the mall. This may involve traditional advertising, digital marketing, social media marketing, and other channels.Collaborate with mall tenants to support their marketing efforts and ensure a cohesive brand message throughout the mall. Assist tenants in implementing marketing strategies and coordinating joint promotional events.Organize and oversee events and activities within the shopping mall. These events could include sales promotions, holiday-themed events, fashion shows, and community engagement activities.Manage the mall's public relations efforts, including handling media relations, press releases, and crisis communication. Build and maintain positive relationships with local media outlets.Conduct market research to stay updated on consumer trends, competitor activities, and shopper preferences. Use this information to fine-tune marketing strategies.Oversee the mall's online presence, including the website and social media platforms. Ensure that online content is engaging, up-to-date, and in line with the brand's image.Collaborate with other departments within the shopping mall, such as operations, leasing, and finance, to align marketing efforts with overall business objectives.Monitor and analyze the effectiveness of marketing campaigns using key performance indicators (KPIs) such as foot traffic, sales data, and customer feedback. Adjust strategies based on performance data.Lead and manage the marketing team, including hiring, training, and setting performance expectations. Foster a creative and collaborative work environment.Ensure that all marketing activities comply with legal and regulatory requirements, including advertising standards and data privacy regulations.Focus on enhancing the overall customer experience within the shopping mall, from the moment customers enter the premises to their shopping and dining experiences.Explore and implement sustainable marketing practices and initiatives that align with environmental and social responsibility goals.Compensation & Other BenefitsFriendly working environment.Flexibility in working surrounding.Other facilities as per company policy.WorkplaceWork at officeEmployment StatusFull TimeGenderOnly MaleJob LocationDhakaApply ProcedureEmail your CVSend your CV to the given email hr@jamunagroup-bd.com or Email your CV from accountCompany InformationJamuna Future Park (Jamuna Group)Report this Job / Company (রিপোর্ট)এই চাকরির জন্য বিজ্ঞাপন দাতা প্রতিষ্ঠান আপনার কাছ থেকে কোন অর্থ চাইলে অথবা কোন ধরনের ভুল বা বিভ্রান্তিকর তথ্য দিলে অতি সত্ত্বর আমাদেরকে জানান অথবা জবটি রিপোর্ট করুন। চাকরি পাওয়ার জন্য কোন ব্যাক্তি / প্রতিষ্ঠানকে অর্থ প্রদান করতে বিডিজবস কাউকে উৎসাহিত করেনা। কোন প্রকার অর্থ লেনদেনের দায়িত্ব বিডিজবস বহন করবে না।

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