Product Manager - Indoor Sport, Listed French company

Michael Page

  • 北京市
  • 长期
  • 全职
  • 2个月前
  • 申请容易
As a Product Manager at Cannice Gymnastics, you will play a pivotal role in overseeing product development while strategically managing the brand's identity within the gymnastics industry. This multifaceted role requires technical acumen in product management along with a good understanding of brand strategy and marketing aspects.We are open minded on the candidate current location. The role will need certain level of travelling to Dezhou, ShandongProduct Development and Brand Management:
  • Lead the end-to-end product lifecycle, from ideation to launch, ensuring alignment with brand identity and market demands
  • Collaborate with cross-functional teams to define product features, specifications, and enhancements, integrating brand elements seamlessly
  • Lead the brand's essence, overseeing visual identity, packaging, and messaging to ensure consistency across all touchpoints
Market Analysis and Strategy Development:
  • Conduct market research to identify industry trends, consumer needs, and competitive landscapes, informing product strategies
  • Develop innovative strategies that fuse technical product excellence with brand differentiation, ensuring a unique market position
  • Collaborate closely with marketing teams to craft compelling narratives and marketing plans that resonate with the brand's ethos
Sales Support and Business Development:
  • Work closely with sales teams, providing product expertise and supporting collateral to drive effective sales strategies
  • Define and implement strategies to expand market reach, identifying new opportunities in both domestic and international markets
  • Cultivate relationships with key stakeholders, including gymnastics federations, coaches, and athletes, serving as a brand ambassador
Newly created role reporting to Europe | Opportunity of working from home with certain level of travel
  • Bachelor's degree in product management, marketing, business, or a related field; a master's degree is advantageous
  • Proven experience in product management, with a demonstrated understanding of brand strategy and marketing principles
  • Knowledge of the gymnastics industry and a passion for aligning technical product excellence with brand identity
  • Excellent communication skills, with the ability to collaborate effectively across teams and levels
  • Proficiency in market analysis tools and the ability to drive initiatives independently within an international team environment
  • Willingness to travel as needed and proficiency in English
  • Independent, mature and be able to work alone
Our client is ABEO Group，a French listed company. They are helping their wholly owned Chinese subsidiary Cannice Gymanastics looking for a Product Manager in China. Cannice has a plant in Dezhou with aound 50 people working on the operation and production.You will be working with colleagues in Europe, i.e. France and the Netherlands. Also spending time with key counterparts in Dezhou, ShandongABEO offers a great opportunity for the successful candidate to join an international platform and multi- culture environment. And you will be working from home with certain level of travel. Our clients also offers a great opportunity for candidate who has strong entrepreneurship to grow with the company to the next level!

Michael Page