Brand Manager

• Understand market dynamics, competition, consumer/contractor/architect/customer insights through research, competitive trends, trade visits.
• Understand media landscape and trends to maximize investment and effectiveness
• Brand positioning vs. competitors.
• Define media channel mix and affordable price positioning to extend brand awareness in potential markets/categories.
• Market understanding and explore opportunities for building brand leadership within assigned categories.
• Align with other business functions to ensure timely and effective launches.
• Manage above­the­line marketing budget effectively.
• Work with headquarters and relevant agencies for developing and implementing communication plans within approved budgets.
• Integrate brand positioning across all elements of the marketing mix for both ATL and BTL.
• Manage and develop brand team for great team spirit and environment.
• Leverage employee skills for high efficiency.
• Provide training and coaching for team members.

• University degree, major in Marketing, Business Administration, or Foreign Trade.
• Minimum 5 years of experience in Marketing Field and 1+ year of experience at a management level with a scale of 1-­2 team members.
• Category: FMCG, Electronic Appliances, Construction Materials.
• Intermediate English.
• Effective negotiation skills and selling skills.
• Good communication and organizational skills.
• Presentation skills, planning, analyzing, communicating, creating, and implementing.
• Cross Functional Appreciation.
• Good understanding of the local market and consumer behavior.

• Participation in social insurance, health insurance, and unemployment insurance according to the company’s policies.
• Work schedule: 26 days per month, from Monday to Saturday weekly.
• Annual leave: 12 days.
• Holiday and Tet bonuses as per company regulations.
• Annual vacation trips.Participation in domestic and international training courses.
• Salary: 1400USD

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