Regional Marketing Lead
Major Players
- London
- £70,000-80,000 per year
- Permanent
- Full-time
- Design, implement and reports on regional multichannel marketing activity to align with business objectives
- Act as the central campaign manager amongst channel heads for your product division, liaising closely with key stakeholders to ensure seamless campaign execution
- Proactively identify opportunities to test, learn and scale, utilising data sets to provide insight for marketing decisions
- Deliver campaigns with an emphasis on digital channels, using your strong knowledge of paid social, PPC and display
- Completing these channels with other regional channels such as OOH and radio
- Develop a GTM playbook to be replicated across regions, to allow for scale
- Work closely with the analyst team to develop and maintain a robust reporting methodology for regional marketing, delivering incremental business value
- Proven experience managing multichannel regional marketing campaigns to align with business growth goals
- Strong understanding of PPC/Paid Social as part of these campaigns, with budget management and proven ROI
- A background in B2C telco/IT/software companies preferable
- Verifiable commercial mindset, with a data driven test and learn approach to marketing
- Scale up/Start up experience, with a resourceful attitude and hands on approach
- Excellent cross-functional communication skills, with key stakeholder management experience
- £70,000 pa - £80,000 pa + performance bonus
- Health insurance
- Hybrid working, 2 days a week in London City Centre, with flexible working and 'work from home' budget
- Market leading maternity, paternity and adoption leave policy
- 27 days holiday (increasing to 30 days)
- Up to 30 days a year 'work from anywhere' policy
- L and D budget
- Gym in the office
- Free breakfast
- Free access to mental and physical health apps