Marketing Coordinator
- Port Elizabeth, Eastern Cape
- Permanent
- Full-time
- Bachelor's degree in marketing, communication, or a related field is preferable but not mandatory.
- A minimum of 2 years experience in marketing and a proven track record in the industry
- Solid understanding of marketing principles, concepts, and best practices.
- Strong analytical skills
- Excellent written and verbal communication skills.
- Demonstrated expertise in content creation for various social media platforms is essential.
- Highly organised and detail-oriented, with the ability to manage multiple projects simultaneously.
- Understanding of brand management principles, including maintaining brand consistency, implementing brand guidelines, and monitoring brand perception,
- Self-motivated, proactive, and willing to learn and adapt in a fast-paced environment.
- Prior experience collaborating with a graphic design team and managing the briefing process effectively.
- Experience in coordination and leveraging sponsorships is preferred.
- Ability to work under pressure.
- Ability to work irregular hours.
- Driver's license
- Willing to travel and work irregular hours
- Experience in the Internet or technology industry is advantageous.
- Assist in the planning, execution, and optimization of marketing campaigns across various channels, including digital, social media, email, and activations.
- Monitor campaign performance metrics, track key performance indicators (KPIs), and provide regular reports and analysis to the marketing manager.
- Assist in creating and editing marketing collateral, including website content, blog posts, social media posts, and email newsletters.
- Coordination of events, and promotional activities.
- Collaborate with internal teams to gather and analyze customer feedback, conduct surveys, and generate insights to improve marketing strategies.
- Stay up-to-date with industry trends, emerging technologies, and digital marketing best practices.
- leveraging and managing sponsorships to maximise return on investment (ROI) by strategically selecting partnerships, monitoring performance, and optimising sponsorship activations.