Senior Product Marketing Manager

monday.com

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Description:As monday.com transitions into a multi-product company, our workOS products share more than just a common code - our powerful flagship platform and the same unique, foundational benefits and building blocks.We are seeking a talented and experienced senior product marketer to spearhead the platform’s product marketing strategy and execution. In this role, you will collaborate cross-functionally to understand customer needs, conduct market research, and develop compelling messaging and marketing materials for our varied platform offerings.About The Role:

Develop and maintain a positioning and messaging framework for monday.com's platform based on its unique benefits and value proposition.
Conduct research on buyer and user personas, competitors, and the market landscape to inform platform marketing strategies.
Create impactful messaging, enablement materials, and in-context user journeys to package and highlight the capabilities of monday.com's platform.
Position and package cross-platform capabilities that can be purchased for an additional cost (i.e. “add-ons”) and “bundles” comprised of multiple monday.com products
Work closely with the product team and client-facing teams to research our customer needs around cross-product collaboration - and develop corresponding capabilities and narratives
Refine our go-to-market strategy and feature release process across our robust marketing department and various channels (acquisition, events, community, social, etc.)
Develop briefs and create marketing materials, sales collateral, and webpages that showcase key capabilities and values to engage customers, analysts, investors, and other stakeholders.

Requirements:

Minimum of 3 years of experience in a product marketing role.
Experience in both B2B and B2C product marketing preferred.
Strong ability to synthesize complex product capabilities into clear value propositions and compelling messaging.
Proven track record of managing complex product launches and Go-to-Market processes in a holistic manner
Experience in creating briefs and collaborating with content writers and designers to create webpages, sales collateral, and marketing assets.
Experience in optimizing and growing sales and customer funnels within a SaaS company.
Strategic thinker with robust analytical skills and a results-driven mindset.
Proactive and entrepreneurial approach with a can-do attitude.
Excellent interpersonal, communication, and cross-group collaboration skills.

At monday.com, we are dedicated to fostering a diverse and inclusive workplace. We believe that diversity brings valuable perspectives and ideas, and we encourage candidates from all backgrounds to apply.If you are a motivated and creative product marketer with a passion for driving growth in a dynamic company, we would love to hear from you!Apply now to join our team and help shape the future of monday.com's platform marketing.Social Title:Social Description:Our Team:Position Type:About The Team (Internal):Internal requirements:

monday.com

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