Media Director
BettingJobs
- San José
- Permanente
- Tiempo completo
- Drive media strategy and execution across verticals, reporting to CMO.
- Collaborate cross-functionally for campaign development and execution.
- Build world-class media team and strategy, covering SEO, DSP, influencers, etc.
- Utilize campaigns, products, and promotions effectively for growth.
- Lead projects to enhance customer perceptions, acquisition, and revenue.
- Analyze campaign performance, optimize through A/B tests and analytics.
- 10+ years iGaming media experience: sports, casino, lottery, crypto.
- Deep understanding of media marketing theory and platforms.
- Creative, analytical, results-driven, eager to optimize.
- Effective multitasker in fast-paced environments.
- Driven, problem-solving, proven campaign success.
- Strong project management, team building skills.