Digital Tech Lead
Starcom
- Milano
- Tempo indeterminato
- Full time
- Coordinate the TAAG EMEA (global adops team). Some of main activities: 3P trackers implementation prioritization/reviews/legal compliance, trafficking issues/prioritization requests, new CM Floodlights implementations,…;
- Project Management, coordinating different stakeholders on tech integration and activations projects, respecting deliverables and timings (e.g. mCAPI, 1P hashed (Enhanced Conversion+ Epsilon), DCR, dataLayer enhancements,…)
- Escalation point for troubleshoot technical issues related to ad serving, tracking, and reporting, ensuring accurate and timely delivery of campaigns.
- Implement best practices for ad operations and ensure compliance with industry standards and guidelines.
- Stay informed about industry trends, emerging technologies, and regulatory changes affecting digital advertising
- Evaluate and recommend new ad technologies, platforms, and vendors to enhance campaign performance and efficiency
- 5+ years of experience in digital advertising, ad operations, or ad tech roles.
- Proficiency in ad serving platforms (e.g., Google Campaign Manager), demand-side platforms (DSPs) and Tag Management System (mainly GTM)
- In-dept knowledge of AdOps workflows and tasks (e.g. trafficking, tagging strategy, ad-trackers implementation, QA)
- Proficiency in adtech solutions, in particular AdVerification, DCO (Google Studio), cookieless tracking
- Good knowledge of data and audience management solutions like DMP, CDP and DCR
- Good knowledge of Google Analytics 4 and Google Ads
- Experience with HTML, JavaScript, and ad tag implementation is a plus.
- Strong Project Management skills, with excellent communication skills and ability to collaborate effectively across teams and departments.
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- Future of Work: flexible entrance and smartworking 2 days per week
- Corporate benefit : aligned with the hiring level
- Learning & Development: a tailored learning path, individual and needs based approach, always on!
- Corporate Wellness: free access to online training classes for your physical and psychological wellbeing