Email Marketing Coordinator
Sur
- Bogotá DC
- Autónomo
- Tiempo completo
- Ideating and creating engaging email marketing content, including planning, content creation, and execution via drag-and-drop tools
- Assisting CRM Manager with customer segmentation based on demographic, behavioral, and transactional data to deliver targeted and relevant messaging to different audience cohorts.
- Assisting CRM Manager with A/B testing and optimization experiments to improve email performance metrics such as open rates, click-through rates, conversion rates, and revenue generated.
- Generating reports and campaign analyses to review and optimize.
- Experience as an Email Marketing Specialist/Coordinator or similar role in digital marketing.
- Creative thinking and problem-solving skills, prioritizing continuous improvement and optimization.
- Strong project management skills, capable of handling multiple projects, prioritizing tasks, and meeting deadlines.
- Passionate about learning and making a difference in women’s health, and eager to explore marketing opportunities while contributing to the team.
- Excellent language and editing skills.