Digital Marketing Executive
Stopgap
- United Kingdom
- £35,000 per year
- Permanent
- Full-time
- Support the delivery of all digital marketing campaigns including optimising websites and landing pages to maximise performance and drive conversions
- Create, manage and optimise all content across digital marketing platforms including websites, paid advertising campaigns, social media and email campaigns
- Work closely with agency/partners to deliver successful paid advertising campaigns
- Create and optimise email marketing campaigns in alignment with the e-CRM strategy
- Manage, update and improve content across multiple websites and
work with agency/partners on SEO
- Assist with organic social media channels including Facebook, Instagram, Twitter, and YouTube. This includes inputting into the social strategy, content creation, delivery, and reporting
- Research of new channels and content idea to ensure we are market leadersYOU - at least 2 years of hands-on experience across all digital marketing channels including email, advertising/media, websites and social media
- Understanding of Google Analytics, SEO, PPC and paid social media campaign development, execution and reporting
- Experience iwriting briefs, liaising with agencies and contributing to the creative development of engaging campaigns
- Lead Generation and understanding of tactics and strategies to improve quality lead-generation
- Strong copywriting skills to ensure the brand tone-of-voice is reflected across all digital assets and content is engaging for customers
- Experience in HTML email creation, database management, and reporting
- Digital marketing analysis: conducting regular analysis and benchmarking which reflect industry best practice
- Proficient in Adobe CS Suite design software such as InDesign, Photoshop, and Illustrator
- Digital marketing experience in Arts & Culture, Food, Property & the Creative Industries preferredApply now!Please only apply for this role if you are eligible to work in the UK.CAROLINE SIMMONDS×