Business Development Executive

TEDxGateway

  • New Delhi
  • Permanent
  • Full-time
  • 23 days ago
Role Accountabilities:
  • Researching organisations and individuals offline & online to identify the need gap and decision makers of potential new markets and new leads.
  • Performing competition benchmarking, creating market segments, developing the target audience’s personas, to target their pain points and sell.
  • Working closely with the project teams & customer success teams to effectively maximize retention, up-sell and cross-sell.
  • Cold-calling, emailing, setting up meetings with investors for sponsorship and co-branding opportunities for maximising revenue.
  • Creating a positive brand image and awareness about GPPL in the minds of the new prospective clients and collaborators.
  • Participating and attending conferences, meetings, community gatherings and industry events that help procure leads.
  • To create and update sales collaterals like sponsorship deck & branding deliverable sheet, marketing deck, speaker deck, ticketing deck.
  • Send the email templates & email flow for outreach, partnerships, corporate sales, follow-ups, negotiation, closure and welcome.
  • To prepare MOU & agreement support and negotiate all clauses with sponsors, partners, vendors, corporates and for barter deals.
  • To follow-up for payments and ensure a smooth billing and invoice process for the sponsors, partners and corporates.
  • Contacting potential clients via email or phone to establish rapport and set up meetings, introduce & onboard them to GPPL.
  • Closing deals with channel partners and monitoring the value derived from the partnerships for a win-win.
  • Maintaining a repository to access, target and retarget buyers, customers, influencers, experts and members.
  • Working hand in hand with the marketing teams to strategise campaigns with on-target funnel volumes and velocity.
  • Nurturing leads, negotiating and renegotiating by phone, email, and in person towards closure and growing accounts.
  • To engage with the customers / audience / members to receive trustworthy feedback and give them after-sales support.
  • Remaining in tune with trends in content consumption to ensure that our offerings remain relevant.
  • Ensure optimum use of the revenue technology stack including sales automation, CRM & other softwares.
  • Following up for the organization’s billing and revenue cycle to maximize cash flow for GPPL.
  • Create timely reports to show progress of achieving targets, the progress in the sales funnel & different segments & industries leveraged on.
Minimum Entry Qualifications
  • Bachelors in Relevant Field
  • Preferred MBA Degree in Sales
  • Preferred Certificate in Professional Sales
  • Proficient with CRM
  • Proficient in Office Productivity Suites
  • Proficient in English Language
  • Preferred Polyglot
Minimum ExperienceMinimum of 2 years of experience in BD and Marketing for a content creative company. Total of 3 years on ground experience in Business Development & Sales.Proven track record of growing revenue & building partnerships with proven experience in developing and executing business sales and revenue strategy for content centric companies.Essential Knowledge
  • Revenue & Outreach Plans
  • Lead Generation & Nurturing
  • Market Segmentation
  • Sales & Marketing Funnel
  • Sponsorship & Collaborations
  • Entrepreneurial Finance
  • Managerial Economics
  • Current Affairs
  • Event Production
Key Performance Indicators
  • Creation of Revenue Streams & Opportunity
  • Growth & Sustenance of Revenue Streams
  • Closure Rates, Percentage & Outreach
  • Updation of CRM and Achieving Targets.
  • Negotiating on the Term of an Agreement.
  • Client Relationship and their Satisfaction.
  • Taking Proper Follow-Ups with the Clients.
  • Integrity in Commitments to the Clients.
  • Adherence to Timelines for Goals & Targets.

TEDxGateway