Sales Manager
Cavco Industries
- Seguin, TX
- Permanent
- Full-time
- Being valued for what you contribute
- Competitive wages
- Medical, Dental, Vision, 401k
- Paid Vacation and Holidays
- Training & Development
- Collaboration/Team Work
- Develops and implements strategic marketing plans, sales plans, and forecasts to achieve
- Develops and manages sales/marketing operating budgets
- Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail
- Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share
- Achieves satisfactory profit/loss ratio and market share in relation to preset standards, industry, and economic trends
- Ensures effective control of marketing results. Takes corrective action to guarantee achievement of marketing objectives falls within designated budgets
- Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions
- Monitors competitor products, sales and marketing activities
- Establishes and maintains relationships with industry influencers and key strategic partners
- Guides preparation of marketing activity reports and presents to executive management
- Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events
- Guides preparation of marketing activity reports and presents to executive management
- Establishes and maintains corporate image throughout all product lines, promotional materials, and events
- Directs sales forecasting activities and sets performance goals accordingly
- Directs staffing, training, mentoring and performance evaluations to develop and control sales and marketing programs
- Manages and directs sales staff including recruitment, selection, and development to achieve company goals and objectives
- Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals
- Represents company at trade association meetings to promote product
- Meets with key clients to maintain relationships
- Coordinates liaison between sales department and other sales related units
- Analyzes and controls expenditures of division to conform to budgetary requirements
- Assists other departments within organization to prepare manuals and technical publications
- Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion
- Reviews and analyzes sales performances against programs, quotes, and plans to determine effectiveness.
- Demonstrate a good work ethic based on principles of honesty and integrity
- Bachelor’s Degree in Marketing or Business preferred
- Experience managing a team of sales representatives
- Demonstrate the ability to anticipate and solve practical problems or resolve issues
- Minimum of five years related experience with progressive managerial responsibilities
- Demonstrated in-depth sales and marketing techniques and financial principles
- Effective ability to communicate orally or in written form effectively with co-management, internal, and external customers
- Ability to work in a fast pace environment
- Attention to detail
- This position requires overnight travel