Copywriter

• Bachelor's degree in English, Journalism, Communications, or a related field
• Proven experience as a Copywriter/similar role (preferably in the conservation, NGO or marketing industry)
• Must have exceptional writing, editing, and proofreading skills with an excellent eye for detail
• Strong understanding of branding, storytelling, and content strategy
• Understanding and ability to use SEO keywords in website copywriting and flexibility in writing for diverse audiences across different marketing platforms
• Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously
• Proficiency in digital marketing tools and platforms
• Develop compelling and engaging copy for various Impact marketing materials (websites, social media, email campaigns, print material, press releases, infographics, and presentations for the company)
• Must be able to collaborate with the teams and work closely with the design team to bring copy and imagery to life across all campaign projects
• Draft Impact-specific awards applications to ensure the company is internationally recognised as pioneering the way in conservation tourism
• Be able to assist with the promotion and distribution of reports and ensure both internal and external stakeholders are abreast of the latest Impact news
• Must be able to travel when required, to gather stories from the field
• Stay updated with industry trends, emerging technologies, and best practices in copywriting and content marketing to continuously enhance content strategy
• Support impact image selection processes to ensure appropriate brand imagery is used

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