PPC Specialist (Search Engine Marketing)

Haley Marketing Group - Sales Demo

  • Buffalo, NY
  • Permanent
  • Full-time
  • 28 days ago
We're a growing agency and would love to bring on a skilled PPC Specialist to help oversee SEM projects for our clients.As a PPC Specialist, you'll work directly with our PPC Team to assist clients on the implementation of PPC campaigns focused on our SMART marketing methodology.Candidates that have PPC/Online Advertising experience will have the ability to contribute to SEM campaigns to help our clients drive awareness and reach their goals.In this role there is also the potential to work with clients in other areas of the digital marketing mix, crafting content marketing strategies, working with a team of writers to create original content, ensuring it is search engine optimized, and developing social media strategies to generate engagement and drive traffic for our clients.Key Responsibilities:
  • Ensure the success of our client's marketing efforts.
  • Develop marketing recommendations.
  • Deploy PPC tactics that match the desired goal-based outcome of clients.
  • Set-up and manage client accounts on LinkedIn, Facebook, Twitter and other social media.
  • Train and direct the activities of freelance writers.
  • Edit blog posts and optimize posts for search engines.
  • Analyze Google Analytics and adjust client plans accordingly.
  • Make sure our clients are thrilled with our service!
  • Create content marketing plans and calendars.
Minimum Requirements:
  • Experience with PPC, Adwords, SEM
  • Exceptional verbal and written communication skills.
  • Experienced blog or marketing copywriter.
  • 2 or more years in marketing or a customer service role.
  • Experience managing client projects or relationships.
  • Experience with SEO a plus.
  • Experience with Social Media Marketing a plus.
Our Ideal Candidate:
  • Comfortable talking with clients over the phone.
  • Great relationship builder and account manager.
  • Very intelligent.
  • Detail-oriented.
  • 100% track record of success.
  • Caring. Patient. Committed to excellence.
  • Passionate about social media and customer service.
  • Embraces change.
  • Quick learner.
  • Able to easily relate to others from line staff to CEOs.

Haley Marketing Group - Sales Demo