Healthcare Professional (HCP) Content Manager
SplendidScore Ukraine
- Київ
- Постійна
- Повна зайнятість
- Translation of brand strategies to HCP communication strategy for all CHC brands (doctors & pharmacists)
- Recommendation of touchpoints & tailored messages for specific targets
- Leading cooperation with external services (all year strategy/ content/ budget)
- Local cooperation with brand teams, medical teams, MCE team
- Support brand leads in translating HCP insights to consumer added value
- Identify Customer (HCP) 360 Engagement Strategy
- Creation of impactful branded/non-branded HCP content and campaigns with support of marketing and medical
- Close cooperation with global team & localization of global content
- Minimum 3 years professional experience
- At least 1 years of work experience at similar position, with OTC / healthcare / pharma marketing agency
- Educational background in pharma/medicine / marketing will be a plus
- Proven work experience in creating content strategy for medical professionals
- Great knowledge of the information environment in which doctors and pharmacists work (services / websites/ conferences)
- Understanding HCP Journey, information needs, role and credibility of different touchpoints
- Ability to analyze reports / draw conclusions, and recommend actions based on them
- Executional excellence / aesthetic sense / ability to formulate powerful messages and synthesize knowledge
- Team spirit persuasiveness & influential skills, highly collaborative
- Fluency in Ukrainian and English
- An international work environment
- Contract of employment.
- An attractive package of benefits (medical and life insurance, corporate car, lunch allowance for office workers, etc.)
- Flexible home office policy, with a possibility to work up to 50% of time from home
- Employee Assistance Program (mental health support, legal and financial consulting).
- Gender neutral paid parental leave as well as volunteer days.
Rabota