Consumer & Trade Marketing Manager Switzerland (all genders) - 100% - 6 months mat cover Zürich

• Define and execute MAC's marketing strategy for the Swiss market.
• Develop and manage the 360° omnichannel marketing plan, spanning all media channels.
• Strategically allocate A&P spend in collaboration with internal and external partners.
• Translate consumer calendars into detailed animation and promotion plans for retailers.
• Support Key Account Managers in preparing discussions and executing promotional calendars.

• Create detailed animation and promotional plans by retailer, including brand.com collaborations.
• Drive innovation and continuous improvement in trade marketing
• Translate global marketing plans into dealer-specific activation and promotion plans.
• Support key account managers in meetings with brick-and-mortar and online retailers.
• Initiate and plan B&M events in line with new product launches and trends.

• Manage 2 direct reports (Trade Marketing Executive & National Make Up Artist)
• Manage 1 indirect report (Earned / Owned Media Executive)

• Bachelor's degree in business, marketing, or related field.
• 5-8 years of experience in consumer and trade marketing, ideally in FMCG or premium cosmetics.
• Proficiency in Microsoft Office packages.
• Strong conceptual marketing and business storytelling skills.
• Experience managing projects with cross-functional teams.
• Excellent communication skills in German and English; French fluency is a plus.
• Proactive, organized, and able to thrive in a dynamic environment.
• Proven people management success

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