Marketing Intern

  • Petaling Jaya, Selangor
  • Training
  • Full-time
  • 5 days ago
Are you eager to gain hands-on experience in the exciting world of Out-of-Home (OOH) marketing and advertising Join Media Exchange Group Malaysia as an OOH Marketing and Advertising Intern and immerse yourself in a dynamic environment where creativity and innovation intersect. About Us: Media Exchange Group Malaysia is a leading player in the advertising and media industry, specializing in OOH marketing. We provide comprehensive OOH solutions to a diverse range of clients, driving impactful campaigns that capture audience attention and deliver results. Internship Overview: As an OOH Marketing and Advertising Intern, you will have the opportunity to contribute to various aspects of OOH campaigns, from strategy development to execution and analysis. This internship will provide you with valuable insights into the advertising industry and hands-on experience in managing OOH initiatives. Key Responsibilities: Campaign Support: Assist in the planning and execution of OOH advertising campaigns, including research, creative development, and media placement. Collaborate with internal teams and external stakeholders to ensure seamless campaign delivery. Market Research: Conduct market research to identify target audience demographics, competitor analysis, and emerging trends in the OOH advertising landscape. Analyze data to inform campaign strategies and optimize audience targeting. Creative Collaboration: Work closely with the creative team to develop visually compelling OOH creatives that effectively communicate brand messages and resonate with the target audience. Provide input and support in the creative development process. Media Planning and Execution: Assist in media planning activities, including evaluating potential OOH media channels, negotiating placements, and managing media budgets. Monitor campaign performance and provide insights for optimization. Data Analysis and Reporting: Utilize data analysis tools and techniques to measure and evaluate the effectiveness of OOH campaigns. Prepare performance reports and provide actionable recommendations for future campaigns. Industry Awareness: Stay up-to-date with industry trends, innovations, and best practices in OOH marketing and advertising. Participate in team discussions and contribute ideas for creative and strategic enhancements. Qualifications: Currently pursuing a degree in marketing, advertising, communication, or a related field. Strong interest in OOH marketing and advertising, with a passion for creativity and innovation. Excellent communication skills, both written and verbal. Proficiency in Microsoft Office Suite. Knowledge of data analysis tools and techniques is a plus. Ability to work independently and collaboratively in a fast-paced environment. Attention to detail and strong organizational skills. Join us and kick-start your career in OOH marketing and advertising. This internship will provide you with invaluable hands-on experience, industry exposure, and the opportunity to work with a dynamic team at the forefront of the advertising industry. Apply now and embark on an exciting journey in OOH marketing with Media Exchange Group Malaysia.

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