About usThe UCL Global Business School for Health (GBSH) at UCL East campus is an innovative business school preparing future healthcare leaders to disrupt and reimagine global health systems. GBSH is dedicated to training and developing the next generation of leaders in the global health economy by building on UCL’s proud tradition of cross-disciplinary academic excellence in education and research.We have a fast-growing executive education portfolio with several international clients that we are offering customised programmes. We are launching a full suite of open enrolment programmes in early 2024. The interdisciplinary offering coupled with academic and practitioner expertise across healthcare makes our offering an exciting opportunity for stakeholders across the new health economy.About the roleThe Marketing Officer will support activities that attract and convert top quality candidates from around the world, communicating both GBSH and specific programmes’ unique value proposition to a diverse audience. They will:
Deliver an integrated programme marketing plan to ensure targets for admissions and diversification of the student body are achieved, supporting the Marketing and Communications Manager in the development and delivery of the overarching School Marketing Plan.
The role holder will work closely with academic leads and develop in depth knowledge of the programme portfolio in order to communicate it to prospective applicants.
They will contribute to the annual copy calls for the prospectus and CRM supporting the student application journey with specific events for open day and other activities.
Please refer to the job description for further details.For any queries regarding the recruitment process please contact GBSH HR at .About youYou will be able to demonstrate experience in implementing marketing campaigns and communications plans in a complex, stakeholder environment. And have experience in cross channel marketing and digital campaigns to generate leads, nurture and convert applicants.You will have a high level of digital literacy, desktop publishing, CRM tools. You will have excellent attention to detail with strong verbal and written communication skills. You will be able to organise your workload with the ability to prioritise and meet deadlines as necessary. The ability to write, edit copy and present to a variety of audiences is also essential. You will be a committed team player and have a willingness to “muck-in”, but equally be able to work independently when required. You can also think innovative by always looking to challenge the work produced to ensure it is of exceptional quality.It is essential that you be able to evaluate information quickly and identify key issues, provide strategic direction and resources to achieve desired outcomes and proactively work with other people, teams, partners and functions for the benefit of the wider institution.Please refer to the job description person specification for further requirements. This can be accessed at the bottom of this page.What we offerAs well as the exciting opportunities this role presents, we also offer some great benefits some of which are below:
41 Days holiday (27 days annual leave 8 bank holiday and 6 closure days)
Additional 5 days’ annual leave purchase scheme
Defined benefit career average revalued earnings pension scheme (CARE)
Cycle to work scheme and season ticket loan
Immigration loan
Relocation scheme for certain posts
On-Site nursery
On-site gym
Enhanced maternity, paternity and adoption pay
Employee assistance programme: Staff Support Service
Discounted medical insurance
Visit https://www.ucl.ac.uk/work-at-ucl/rewards-and-benefits to find out more.Our commitment to Equality, Diversity and InclusionAs London’s Global University, we know diversity fosters creativity and innovation, and we want our community to represent the diversity of the world’s talent. We are committed to equality of opportunity, to being fair and inclusive, and to being a place where we all belong. We therefore particularly encourage applications from candidates who are likely to be underrepresented in UCL’s workforce. These include people from Black, Asian and ethnic minority backgrounds; disabled people; LGBTQI+ people; and for our Grade 9 and 10 roles, women.Available documents
