Digital Marketing Specialist
Multilogin
- Sarajevo
- Stalni radni odnos
- Puno radno vrijeme
- Develop and implement landing pages and marketing content including SEO markup
- Propose and implement marketing campaigns
- Conduct keywords research
- Regularly track and improve performance against goals (ROI and KPIs)
- Collect feedback from users through Switch interviews, on-line research
- Learn and master several customer personas and their business cases
- Benchmark and analyze campaigns of other market participants and competitors
- Use the best digital marketing practices, monitor new and emerging technologies and solutions in order to identify opportunities for innovations and enhancement
- Adapt and learn quickly, pivoting strategies as needed to respond to performance metrics and market feedback
- Proven experience of 1-3 years in diverse marketing roles
- Fluent English
- Strong analytical skills, with a propensity for data-driven decision-making
- Proficiency in Google Analytics, familiarity with any of the landing page heatmap and user behavior tools such as Hotjar, Microsoft Clarity, Posthog
- Exceptional communication and presentation skills, being capable of effectively articulating ideas and strategies.
- Comfortable with a fast-paced, project-driven environment, with the ability to pivot tasks and strategies quickly
- Demonstrated ability to learn quickly, adapt to new contexts and work environments, and be open to feedback and continuous improvement