CRM and Marketing Automation Executive

Daisy Corporate Services

  • Birmingham
  • £30,000-35,000 per year
  • Permanent
  • Full-time
  • 25 days ago
Company DescriptionJoin the UK's leading independent provider of voice, connectivity, mobile, phone systems and cloud services we keep Britain working.We are constantly growing our teams, product offerings and customer base by working closely with all of the major networks and suppliers as well as through acquisition - so there's always an exciting new opportunity to support UK businesses on the horizon.Job DescriptionSalary: £30,000- £35,000 DOELocation :Manchester/BirminghamWorking hours: Monday -Friday 8:30/9:00 - 17:00/17:30We are seeking a skilled and experienced CRM/Marketing Automation Specialist to join our team. In this role, you will play a pivotal part in our marketing and commercial operations, ensuring the effective management and implementation of HubSpot features to drive business success.Working very closely with the Senior Marketing Manager, this role will sit at the heart of the Marketing Operations team interacting across the team to collaborate, coordinate and inform, driving decisions and priorities based on data-driven insights. A perfect opportunity for an exec looking to step up and make an impact. As the go-to for performance through automation, you'll be influencing commercial priorities and decision-making on a daily basis.
  • HubSpot Hero: Lead the implementation and management of our HubSpot performance initiatives.
  • Marketing Automation: Create, execute, and optimize automated programs using HubSpot workflows and sequences.
  • Integration: Support development and help steer integration initiatives between HubSpot and other business tools (website, email and analytics tools).
  • Business Requirements Gathering: Collation and specification of development requirements to support performance initiatives.
  • Data & Enrichment: Monitor and maintain clean and organized data, utilizing HubSpot tools for data enrichment and segmentation.
  • Lead Nurture & Optimisation: Develop and implement lead nurturing workflows within HubSpot to guide leads through the sales funnel and maximise all opportunities.
  • Reporting & Analysis: Utilize HubSpot's reporting tools to track the effectiveness of spend and provide actionable insights.
  • Stay Current: Keep abreast of HubSpot updates and early access to Beta features to optimize our marketing automation strategies.
Qualifications
  • Proven HubSpot Expertise: Demonstrated experience and proficiency in HubSpot (preferably certification in HubSpot or equivalent).
  • Marketing Automation Experience: Strong experience in developing, executing, and analysing marketing automation programs.
  • Data Management: Deep understanding of data management within HubSpot, including list segmentation and data enrichment.
  • Analytical Skills: Proficiency in utilizing HubSpot's reporting and analytics tools to track activity success and ROI.
  • Integration Skills: Experience in integrating HubSpot with other platforms and tools.
  • Problem-Solving: Ability to identify issues and devise solutions within HubSpot and the broader CRM system.
  • Strong Communication: Excellent verbal and written communication skills to collaborate with cross-functional teams.
  • Project Management: Proven project management skills to drive CRM and marketing automation initiatives forward.
Additional InformationWhat are the benefits of working at Daisy?Our ethos is simple: the more you put in the more you get out.We have been voted by Best Companies as the UK's no.1 Telecoms company and we are in the UK's top 30 Best Large Companies to work for in 2023.Here are some of the benefits that we offer…
  • 25 days holidays, bank holidays worked are reclaimed as leave, and an additional day for each year of service up to 30 days!
  • Holiday purchase scheme
  • £500 referral scheme bonus
  • Professional development to help you achieve your personal goals
  • Eye care vouchers available and discounted Medicash membership
  • Access to discounts and savings at more than 1,200 retailers
  • An additional day off on your birthday or if you're getting married

Daisy Corporate Services