Senior Manager, Marketing & User Acquisition
Tencent
- Montreal, QC
- $99,600 per year
- Permanent
- Full-time
- responsible for global advertising paid media for console and PC game titles, overseeing the overall planning, creative design, and production of UA materials for global distribution projects, accountable for advertising efficiency metrics. Must be familiarity with various mainstream paid media/channels, matching game characteristics with channel features, integrating marketing resources, and quantifying results.
- In collaboration with the Audience Manager, plan and organize global marketing events, including trade shows, media activities, social media promotions, etc., to increase game awareness and sales.
- in collaboration with the Audience Manager, leverage creator programs to amplify the UA plans.