Media Associate Director
dentsu
- Dubai
- Permanent
- Full-time
- Manage day-to-day client interaction
- Manage expectations of clients and deliverables
- Advice clients on best ways to integrate media into their advertising and marketing programs
- Assist Business Director in growing business opportunities within current clients
- Keep up with the latest trends in media and proactively propose innovative solutions to clients
- Inform team/client of new opportunities or issues
- Participate and lead, if appropriate, face to face client and vendor meetings
- Build positive relationships with internal and external teams
- Assess problems and concerns in a systematic, logical and rational manner, and proactively resolve issues
- Provide guidance to team members nurture/promote team environment
- Capable of managing multiple deliverables and ability to seamlessly transition among them in a timely and efficient manner
- Expresses oneself clearly and concisely in oral communications in English
- Writes in a clear, compelling and concise manner
- Knows their craft inside out, and is confident to handle challenging media questions from client without hesitation
- Organizes ideas and information logically and sequentially
- Assists/leads in the development of media/digital presentations and tactical POVs, as needed
- Develop client reports that are clear, compelling, and persuasive
- Ensure key information is provided to team regarding client issues, internal agency issues, changes in account status, etc.
- Knowledge of local media, digital, SEM and social landscape and consistently keeps up to new digital trends
- Knowledge of digital tools (DCM, DV360, Meta, etc.)
- Ability to understand and analyze digital data, review reports and set benchmarks
- Ability to devise digital solutions as part of overall media strategies for clients
- Support media and digital training for the team as necessary
- Able to guide and supervise planners and managers to create and maintain media plans and media buy authorizations based on clients’ various initiatives
- Able to guide and supervise implementation and operational aspects of the business including digital ad serving, digital operations, finance operations and traditional media buying operations
- Able to be both a leader of a team as well as being a team player in promoting team cohesiveness.
- Nurture and inspire juniors, ensure their development and growth plans are in place.
- Have a regular and open dialogue with the team members and have a clear view of their career progression capabilities.
- Provide job specifications to all members of team and ensure timely appraisal of their performance on objectives to be met.
- 6 – 8 years of media planning/ digital experience/client management
- Thrives in a fast pace, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum
- Strong analytical skills, ability to relate results to client business objectives
- Excellent stakeholder management skills, with the ability to articulate directions to different stakeholders within the agency and within client organization to effect positive change/improvements to the project/campaign
- Strong independent decision-making, organizational, planning and problem-solving skills
- Ability to work in a fast-paced environment and under high pressure
- Balanced ability to perform analytically and creatively
- Media vendor negotiation experience
- Digital Implementation experience
- Well organized multi-tasker able to work independently
- Good command of the English language and interpersonal communication skills