Seo Specialist

• Create Technical Tasks for SEO writers to write compelling and high-quality website content, including but not limited to blogs, guest posts, technical optimizations, and page content and descriptions.
• Manage and develop a long term strategy for SEM, Display, Paid Social, Re-targeting, Content syndication and audience campaigns.
• Drive keyword discovery, competitive research and landing page using platforms such as; Google Search Console, Google lAnalytics, Google my Business, Semrush, SERanking and A/B testing platforms.
• On-page and Off-page SEO.
• Research and analyze SEO blog topics.
• Ensure both website design and newly developed code meets current SEO standards by working with the design and development teams.
• Develop SEO strategies that increase the company's search engine results rankings
• Research and analyze competitor links and keywords
• Update content and website links for maximum optimization and search engine rankings
• Search for opportunities to optimize website structure, content, linking and other factors in the interest of improving SEO positions for target keywords
• Set measurable goals that demonstrate improvement in marketing efforts
• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
• Track, report and analyze website daily performance metrics to understand SEO strategy performance
• Estimate and manage SEO budget for campaigns.
• Create and execute link building strategies
• Collaborate and efficiently communicate with others within the marketing department to manage SEO strategy
• Create Monthly SEO Reports.

Bossjob